Post With A Purpose

SOCIAL MEDIA MARKETING
BY STORYTELLERS

Constantly evolving with future trends, and algorithms, pivoting to continue your social media presence.

Post With A Purpose

SOCIAL MEDIA MARKETING
BY STORYTELLERS

Constantly evolving with future trends, and algorithms, pivoting to continue your social media presence.

Telling the story. Solving the problems.

We Are Social Motto Detroit
B2B Social Media Marketing Agency

We are unlike any other social media marketing branding agencies you know of or have worked with. We go above and beyond other digital advertising services by accelerating an online marketing presence through brand stories. They don’t call us the motor city just for anything!

More than likely you already have a social media agency contracted or a small marketing team that manages your social platforms. And you may feel like your social media strategies have stalled. You might be at a point where your social media efforts aren’t gaining momentum and your social media channels aren’t growing. I get it….

Ask yourself this. Does your social media marketing strategy tell a story? How are you explaining the ROI and ROAS of your social media marketing strategies to the Executive Teams? Do they see the value?

I’m a social media advertising maven through and through. With 20 years of social media strategy marketing experience and as the founder of Social Motto, I can tell you, Social Media marketing campaigns are more than just simply posting to a social media platform. Everything has a purpose. There has to be a purpose behind every single post. Whether it’s meant to drive more leads, entertain, increase brand awareness, increase organic traffic, public relations, or promote a product or service or share like-minded articles from potential influencers or basic digital marketing efforts.

I believe in employing your social media accounts as characters in a narrative, helping set up the plot to extend your brand’s visibility and generating more revenue. By using your characters correctly we can build those stories to create conversions from your audience.

Together, let’s elevate ideas from big… to great! So I ask, what are your company’s challenges? Where do you need business growth? And lastly, what’s your social motto?

Kim Stricker Founder / Social Media Strategy

We Are Not Just Local...

Our Social Media Strategies Have Global Reach

Great ideas often can’t be contained to one area. We’ve worked with Global Brands, knowing native language communication and local social media platform popularity is key (XING, Weibo, WeChat). How do we cover so much ground? The Social Motto team spans worldwide and we work with business leaders to build and lead Company social media ambassador programs. Together we create deeper connections to audiences.

How We Increase Social Media Marketing ROI

We work together with start-ups, small and medium-sized companies, brands, non-profits, and large corporate organizations for their social media needs.

SOCIAL MEDIA STRATEGY

We believe in visual storytelling so we take what we learn from you and create the ideal mix of channels on Facebook, Instagram, Pinterest, and others to direct, intensify and explode your reach. Connecting with your audience on a more personal level. With a strategy in place, we come in and knock those creative assets out of the park as we piece together your story for social.

Social Media Services

SOCIAL MEDIA MARKETING STRATEGY

We manage the social media marketing strategy of your B2B brand - evaluating the metrics at each stage from ideation to analytics, adjusting the approach as needed. Our team will refine as necessary to keep your message strong and effective across different platforms producing results, helping you scale your business faster.

OUTREACH AND ENGAGEMENT

Every social media platform speaks a different language along with your brand's voice and requires unique features. We know what works, and we’re fluent in Facebook, Instagram, Pinterest, etc. We do the heavy lifting here that generate likes and replies on all social channels to make sure your brand voice is heard around the world.

CONTENT CREATION

We create and leverage visual content in the form of Photography, Video Production, 2D and 3D graphic animation specific to what resonates on a particular social media channel for your target audience to engage and entertain.

LIVE EVENT COVERAGE

We have the technology and know-how to build meaningful connections with your target market in real-time online. From product demonstrations to live testimonials, to brand engagement. We can launch coordinated campaigns to drive more social media users to your live event and connect with them more effectively increasing the buzz around your product or service and build brand loyalty.

SOCIAL MEDIA BRAND REPUTATION AND MONITORING

We continuously monitor and control the narrative about your brand on social media ensuring that it reinforces your message. Keeping track of what your audience is saying and improving the overall sentiment, keeping it fluid and relevant.

SOCIAL MEDIA ADVERTISING

We strategically determine which social media channels most of your prospects and customers are already visiting. We then launch various campaigns, creating, testing, and refining your advertising keeping it fresh and relevant to target and retarget them with the right message.

DATA ANALYTICS

After launching your social media posts we look at the data to gauge how your social outreach is performing. Are there any trends? What’s working and what’s not? How can we improve performance? What have we learned? We then tweak them accordingly based on the gathered data to maximize results and conversions.

CUSTOMER SERVICE

We broaden the scope of your customer service. According to J.D. Power, 67% of consumers have used a company’s social media channel for customer care. When they do, they expect a fast response. By adding social media to the mix we can improve customer satisfaction. We’re on it.

What Our Clients Are Saying About Us...

"If you're looking for the best strategic, responsive, and experienced social media marketing company to partner with look no further. The measurable outcomes they have produced for us have blown our minds and have inspired us to think even bigger. We would not have the social impact we're seeing if not for Social Motto. If you could gather everyone in a room who are the perfect audience for your message and talk with them intimately; you'll get precisely that effect with them."

Bill Sullivan

"We greatly appreciate everything that Social Motto has done for Eastern Market – Kim and her team really helped bring us into the social media spotlight and helped us grow at a time when we were taking baby steps into the world of marketing. They provided us an excellent foundation upon which to build out our ongoing needs for social media and guided us through some interesting times as our district undergoes changes and challenges. Thank you to everyone at Social Motto!"

Emma Velasco

Chief Operating Officer; Eastern Market Partnership

"I have worked with the Social Motto team across multiple companies in the past few years and have nothing but great things to say about them. They are knowledgeable and passionate about what they do and the people they work with."

Sam Morykwas

Social Media Strategies & Business to Business Social Media Marketing—It's All We Do

You may be aware of a social media agency who have a social media manager or a “social media guy.” At Social Motto, we eat, sleep, and breathe B2B and B2C social media marketing. For us social media marketing is not a part-time thing. It’s all we do. And we’re are on a mission for our clients.

We know through expertise and experience how to increase brand awareness and create a social media campaign to leverage a target audience through social media for both B2C and B2B (there’s a big difference, by the way), and our social media marketing services go beyond the standard content creation and campaign management into reputation management, engagement, and outreach, live event coverage, and social media advertising.

Social Media Marketing—Our Secret Sauce

We look at social media campaigns and digital marketing strategies are part of your company’s overarching brand mix and in many times, a backbone to a big idea! and most importantly business goals that lead to revenue.

Our experts develop B2C and B2B marketing strategies to help your brand achieve its social media marketing goals. This is done by launching targeted campaigns across your social media profiles for example, live event coverage for viewers at home, social media sentiment analysis, executive LinkedIn training for prospecting, micro-influencer marketing, visual content creation…we can go on and on!

Why Collaborate With Us?
We Create Brand Stories

We at Social Motto are not a jack-of-all-trades. We are a master at telling stories on social media and strategizing with other digital marketing specialists—often, working alongside traditional Ad agencies, public Relations, and internal marketing and communications teams. Our approach as a social media management agency is to serve as your digital marketing partner that will help bring your brand’s tale to life. By properly communicating your message on different social media networks such as Facebook, Tiktok, Instagram, Twitter, LinkedIn and YouTube, we can help turn your target customers into brand ambassadors.