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Leveraging LinkedIn for b2b sales leads and recruiting

How To Leverage LinkedIn for B2B Sales Leads and Recruiting

Leveraging LinkedIn as a lead generation tool enables you to use your account as a powerful marketing tool to promote and attract recruits and sales; creating warm leads into resources, to convert cold buyers into more sales you can also target the right job seekers for a position in their companies!
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LinkedIn b2b marketing

Why Is LinkedIn the Best Social Media Channel for B2B

It’s no surprise that LinkedIn, the world’s largest social media platform for business professionals, is the absolute best b2b social media channel for companies' advertising solutions and b2b marketers.
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How to Execute a Social Media Strategy for a Global Brand

How to Execute a Social Media Strategy for a Global Brand

Managing a global brand on social media sounds daunting, but it doesn’t need to be complicated. Sure, having multiple audiences who are awake at different times, speak different languages and have an assortment of needs can complicate your strategy a bit. However, having such a wide audience is an achievement that many brands wish to have and it should be utilized significantly. Careful planning, team delegation, and research will have your social media marketing ready to launch globally easily! Here are a few tips to help you get started.
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Annoying Social Media Behaviors Every Brand Should Avoid

Annoying Social Media Behaviors Every Brand Should Avoid

Social media is an incredible way to connect with your audience across the world seamlessly and instantly. But just as quickly as a post can reach the other side of the world the unfollow button can also be hit. Once someone unfollows your brand’s account that prized connection is lost.
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5 Social Media Trends You Should Know

5 Social Media Trends You Should Know

Social media is ever-changing especially in 2019. New trends, ideas, rules, and platforms appear each year, requiring marketers to tweak their strategy constantly. Truth be told, the worst thing is to ignore the whisperings of change. It’s essential to be prepared and have a plan for when changes formally launch. Here are a few expected social media trends of 2019 – how will your brand utilize them?
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6 Tips on running micro-influencer campaigns

6 Tips on running micro-influencer campaigns

So, you’ve developed an app or the latest software-as-a-service startup company. And now, because you are a fresh new startup, you need to find some people to get your amazing innovation in front of…many people…and it all falls on you. How do you do it most effectively? You are not the only newbie faced with this challenge. Thankfully, in the past four years, with the boom of social media has come a rise in influencer marketing as a reliable acquisition channel for consumers. And there are so many influencers to choose from. So which one has the potential to be the best fit for you. Consider micro-influencers.
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5 Ways to improve customer retention with social media

5 Ways to improve customer retention with social media

If you’re reading this article there is a possibility that you remember the original roll out of most of the major social media platforms including Facebook, Twitter, and YouTube. The whole original point of this new and dynamic way of communicating was to be more socially connected. The original intention of social media still holds true and effective in its ability to help increase customer retention.
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