Reading Time: 2 minutes Twitter consistently remains one of the best ways for brands and businesses to make an impression on potential customers and connect with existing customers. Considering the features and options Twitter offers such as polls, GIFs, videos and photos, it’s no surprise that over 500 million tweets are sent each day! But why does Twitter matter for your brand? Does it matter for your brand? Here are the most important Twitter statistics you should consider when developing a social media strategy for your business.
Reading Time: 5 minutes Who are social media influencers? Think of the last time a friend of yours went on and on raving about a product. Even if you hadn’t heard of that product or weren’t previously interested, this influenced you to think about buying it as well. This thought process is exactly why influencer marketing works. Behind this phenomenon are the social media influencers themselves.
Reading Time: 3 minutes Have you ever thought about making money from your YouTube content or working with a sponsor? In this article, we will discuss five ways YouTubers can earn money with video sponsorships.
Plug or Mention the Sponsor in Your Video. Video plugs and mentions are the most common type of sponsorship integration on YouTube. As the channel host, you introduce the brand to your audience. Depending on the sponsorship agreement, you may also include additional details about the brand, share promotions, and talk about or show the product/service.
Reading Time: 2 minutes Instagram takeovers are a great way to boost awareness, engagement, and conversion – if approached correctly. Revitalizing your page by introducing a fresh perspective of someone new can help boost excitement among your followers. Here are the six key steps to a successful Instagram takeover:
Reading Time: 1 minute So, you’ve developed an app or the latest software-as-a-service startup company. And now, because you are a fresh new startup, you need to find some people to get your amazing innovation in front of…many people…and it all falls on you. How do you do it most effectively? You are not the only newbie faced with this challenge.
Thankfully, in the past four years, with the boom of social media has come a rise in influencer marketing as a reliable acquisition channel for consumers. And there are so many influencers to choose from. So which one has the potential to be the best fit for you. Consider micro-influencers.